{"id":644576,"date":"2026-03-11T11:05:19","date_gmt":"2026-03-11T14:05:19","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/smart-fit-smft3-lucro-supera-academias-mt\/"},"modified":"2026-03-11T11:05:19","modified_gmt":"2026-03-11T14:05:19","slug":"smart-fit-smft3-lucro-supera-academias-mt","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/smart-fit-smft3-lucro-supera-academias-mt\/","title":{"rendered":"Smart Fit (SMFT3) v\u00ea lucro saltar quase 20% e ultrapassa 2 mil academias"},"content":{"rendered":"

A\u00a0Smart Fit (SMFT3)<\/strong>\u00a0encerrou o quarto trimestre de 2025 com lucro l\u00edquido<\/a> recorrente de R$ 235 milh\u00f5es, avan\u00e7o de 19% em rela\u00e7\u00e3o ao mesmo per\u00edodo do ano anterior. No acumulado de 2025, o lucro recorrente atingiu R$ 741 milh\u00f5es, alta de 28% na compara\u00e7\u00e3o com 2024.<\/p>\t

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SmartFit (SMFT3). Foto: Divulga\u00e7\u00e3o.<\/figcaption>\n\t\t<\/figure>\n\t<\/div>\n\n\n\n\n\n\n

O desempenho reflete a expans\u00e3o acelerada da rede de academias e o crescimento da base de alunos. No trimestre, o EBITDA ajustado<\/a> somou R$ 610 milh\u00f5es, aumento de 25% frente ao quarto trimestre de 2024. J\u00e1 no consolidado do ano, o indicador alcan\u00e7ou R$ 2,29 bilh\u00f5es, avan\u00e7o de 30%.\u00a0<\/p>\n\n\n\n

A receita l\u00edquida da companhia tamb\u00e9m avan\u00e7ou. No quarto trimestre, a Smart Fit registrou faturamento de R$ 1,948 bilh\u00e3o, crescimento de 26% na compara\u00e7\u00e3o anual. Em 2025, a receita totalizou R$ 7,24 bilh\u00f5es, alta de 30% frente ao ano anterior.\u00a0<\/p>\n\n\n\t

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Segundo a empresa, o resultado foi impulsionado principalmente pelo aumento da base m\u00e9dia de alunos nas academias pr\u00f3prias, pela matura\u00e7\u00e3o das unidades abertas nos \u00faltimos anos e pelo crescimento do t\u00edquete m\u00e9dio em todas as regi\u00f5es de atua\u00e7\u00e3o.<\/p>\n\n\n\n

Rede ultrapassa 2 mil academias<\/h2>\n\n\n\n

A Smart Fit encerrou 2025 com\u00a02.084 academias em opera\u00e7\u00e3o em 16 pa\u00edses<\/strong>, o que representa crescimento de 20% na compara\u00e7\u00e3o com o ano anterior. A rede \u00e9 composta por 1.683 unidades pr\u00f3prias e 401 franquias.\u00a0<\/p>\n\n\n\n

Somente em 2025, a companhia adicionou 341 novas academias<\/strong>, marcando o maior ritmo de expans\u00e3o da hist\u00f3ria do grupo e um aumento de 12% em rela\u00e7\u00e3o \u00e0s 305 inaugura\u00e7\u00f5es registradas em 2024.<\/p>\n\n\n\t

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Das novas unidades abertas no ano, 161 est\u00e3o no Brasil, 110 em outros pa\u00edses da Am\u00e9rica Latina e 70 no M\u00e9xico. A empresa tamb\u00e9m iniciou sua expans\u00e3o em um novo continente com a abertura de duas academias no Marrocos.<\/p>\n\n\n\n

Base de alunos cresce e chega a 5,2 milh\u00f5es<\/h2>\n\n\n\n

No quarto trimestre, a base de clientes da rede alcan\u00e7ou\u00a05,2 milh\u00f5es de alunos<\/strong>, crescimento de 8% em rela\u00e7\u00e3o ao mesmo per\u00edodo do ano anterior, com a adi\u00e7\u00e3o de aproximadamente 370 mil clientes.<\/p>\n\n\n\n

A expans\u00e3o da rede e a matura\u00e7\u00e3o das unidades inauguradas nos \u00faltimos anos foram os principais fatores por tr\u00e1s do avan\u00e7o da base de alunos. No Brasil, encerraram o trimestre com cerca de 2,2 milh\u00f5es de clientes matriculados. O M\u00e9xico registrou 1,1 milh\u00e3o de alunos, enquanto a regi\u00e3o de outros pa\u00edses da Am\u00e9rica Latina chegou a 1,9 milh\u00e3o de clientes.<\/p>\n\n\n\t

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Estrat\u00e9gia refor\u00e7a expans\u00e3o internacional<\/h2>\n\n\n\n

A empresa tamb\u00e9m tem ampliado seu ecossistema de bem-estar por meio de plataformas digitais e parcerias corporativas. O TotalPass, por exemplo, segue ganhando relev\u00e2ncia como benef\u00edcio corporativo voltado \u00e0 atividade f\u00edsica e ao bem-estar.<\/p>\n\n\n\n

Com presen\u00e7a em milhares de academias parceiras e crescimento da base de usu\u00e1rios, a plataforma tem contribu\u00eddo para ampliar o fluxo de alunos nas unidades da rede.<\/p>\n\n\n\n

Segundo a administra\u00e7\u00e3o da companhia, o avan\u00e7o operacional reflete a consist\u00eancia da estrat\u00e9gia de expans\u00e3o da marca em diferentes mercados.<\/p>\n\n\n\n

\u201cUltrapassamos a marca de 2.000 academias Smart Fit, registramos novo recorde de aberturas no per\u00edodo e iniciamos nossa expans\u00e3o em um novo continente com a entrada no Marrocos\u201d, afirmou a companhia em mensagem da administra\u00e7\u00e3o no relat\u00f3rio de resultados. <\/p>\n","protected":false},"excerpt":{"rendered":"

A\u00a0Smart Fit (SMFT3)\u00a0encerrou o quarto trimestre de 2025 com lucro l\u00edquido recorrente de R$ 235 milh\u00f5es, avan\u00e7o de 19% em rela\u00e7\u00e3o ao mesmo per\u00edodo do ano anterior. No acumulado de 2025, o lucro recorrente atingiu R$ 741 milh\u00f5es, alta de 28% na compara\u00e7\u00e3o com 2024. O desempenho reflete a expans\u00e3o acelerada da rede de academias … Continued<\/p>\n","protected":false},"author":402,"featured_media":644577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[636],"suno_strategy":[],"class_list":["post-644576","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-smart-fit-smft3"],"yoast_head":"\nSmart Fit (SMFT3) v\u00ea lucro saltar quase 20% e ultrapassa 2 mil academias<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suno.com.br\/noticias\/smart-fit-smft3-lucro-supera-academias-mt\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smart Fit (SMFT3) v\u00ea lucro saltar quase 20% e ultrapassa 2 mil academias\" \/>\n<meta property=\"og:description\" content=\"A\u00a0Smart Fit (SMFT3)\u00a0encerrou o quarto trimestre de 2025 com lucro l\u00edquido recorrente de R$ 235 milh\u00f5es, avan\u00e7o de 19% em rela\u00e7\u00e3o ao mesmo per\u00edodo do ano anterior. 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Com foco no mercado financeiro e no setor agropecu\u00e1rio, desenvolve conte\u00fados estrat\u00e9gicos e especializados para m\u00faltiplas plataformas, unindo an\u00e1lise de investimentos e neg\u00f3cios","url":"https:\/\/www.suno.com.br\/noticias\/author\/mairaftellesgmail-com\/"}]}},"default_loop_html":"<div class=\"cardsPage__listCard__boxs\"><div class=\"cardsPage__listCard__boxs__img\"><a href=\"https:\/\/www.suno.com.br\/noticias\/smart-fit-smft3-lucro-supera-academias-mt\/\"><img class=\"mask\" src=\"https:\/\/www.suno.com.br\/noticias\/wp-content\/themes\/suno\/resources\/images\/spotlight\/spotlight1img\/bg-mask.png\" alt=\"Image Mask\"\/><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2026\/03\/3c51d914-smart-fit-jpg-400x200.webp\" alt=\"Smart Fit (SMFT3) v\u00ea lucro saltar quase 20% e ultrapassa 2 mil academias\"\/><\/a><span class=\"spotlightCategory\"><a href=\"https:\/\/www.suno.com.br\/noticias\/negocios\/\">Neg\u00f3cios<\/a><\/span><\/div><div class=\"cardsPage__listCard__boxs__content\"><a href=\"https:\/\/www.suno.com.br\/noticias\/smart-fit-smft3-lucro-supera-academias-mt\/\"><h2 class=\"content__title\">Smart Fit (SMFT3) v\u00ea lucro saltar quase 20% e ultrapassa 2 mil academias<\/h2><\/a><div class=\"newsContent__article__meta\"><div class=\"newsContent__article__meta__authorBox\"><a href=\"https:\/\/www.suno.com.br\/noticias\/author\/mairaftellesgmail-com\/\" class=\"authorBox__avatar noMobi\"><img src=\"https:\/\/secure.gravatar.com\/avatar\/8d13691eab6abc1d1050b62a4c2a6116?s=96&r=g\" alt=\"Ma\u00edra Telles\"><\/a><div class=\"authorBox__name\"><span>por\n\t\t\t<a href=\"https:\/\/www.suno.com.br\/noticias\/author\/mairaftellesgmail-com\/\"><span itemprop=\"author\">Ma\u00edra Telles<\/span><\/a><\/span><time datetime=\"2026-03-11T11:05:19-03:00\" itemprop=\"datePublished\">11\/03\/2026 11:05<\/time><\/div><\/div><\/div><\/div><\/div>","single_layout":"posts","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/644576"}],"collection":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/users\/402"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/comments?post=644576"}],"version-history":[{"count":0,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/644576\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media\/644577"}],"wp:attachment":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media?parent=644576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/categories?post=644576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/tags?post=644576"},{"taxonomy":"suno_strategy","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/suno_strategy?post=644576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}