{"id":622791,"date":"2025-09-03T14:04:00","date_gmt":"2025-09-03T17:04:00","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/?p=622791"},"modified":"2026-01-15T18:31:55","modified_gmt":"2026-01-15T21:31:55","slug":"santander-preco-alvo-smart-fit-smrf3-go","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/santander-preco-alvo-smart-fit-smrf3-go\/","title":{"rendered":"Smart Fit (SMFT3): Santander projeta alta de mais de 30% para as a\u00e7\u00f5es; veja pre\u00e7o-alvo"},"content":{"rendered":"

O Santander divulgou nesta quarta-feira (3) um novo relat\u00f3rio sobre a Smart Fit (SMFT3)<\/strong> e elevou o pre\u00e7o-alvo para os pap\u00e9is da companhia. O banco destacou que enxerga um potencial de valoriza\u00e7\u00e3o de aproximadamente 31% em rela\u00e7\u00e3o ao pre\u00e7o atual de mercado.<\/p>\t

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\n\n\t\t\t\n\t\t\t\t\n\t\t\t\t\"Smart\n\t\t\t<\/picture>\n\n\t\t\t
SmartFit (SMFT3). Foto: Divulga\u00e7\u00e3o.<\/figcaption>\n\t\t<\/figure>\n\t<\/div>\n\n\n\n\n\n\n\n\t

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Segundo os analistas, a rede de academias segue como uma das principais escolhas dentro do setor de varejo no Brasil, apoiada por um forte momento operacional. A institui\u00e7\u00e3o tamb\u00e9m refor\u00e7ou a classifica\u00e7\u00e3o Outperform<\/em> para os pap\u00e9is da Smart Fit<\/strong>, que equivale a uma recomenda\u00e7\u00e3o de compra.<\/p>\n\n\n\n

O novo relat\u00f3rio considera os resultados do segundo trimestre de 2025, al\u00e9m de revis\u00f5es macroecon\u00f4micas. \u201cAp\u00f3s incorporar os resultados do 2T25 e nossas estimativas macro atualizadas, estamos elevando nossas proje\u00e7\u00f5es de lucro l\u00edquido<\/a> de 2025 e 2026 em 3% e 9%, respectivamente\u201d, destacou o banco.<\/p>\n\n\n\n

Novas oportunidades de crescimento para Smart Fit<\/h2>\n\n\n\n

O Santander ressaltou que o ecossistema diversificado da companhia tem se mostrado cada vez mais relevante, impulsionado por novas linhas de neg\u00f3cio. \u201cO ecossistema diversificado da Smart Fit ficou em plena evid\u00eancia no 2T25, com novas linhas de neg\u00f3cio ganhando import\u00e2ncia e compensando tend\u00eancias mais fracas no M\u00e9xico\u201d, avaliou a institui\u00e7\u00e3o.<\/p>\n\n\n\n

Entre os fatores de expans\u00e3o, o relat\u00f3rio destacou o avan\u00e7o da receita de franquias, que agora inclui a marca Velocity, a matura\u00e7\u00e3o do TotalPass e a aquisi\u00e7\u00e3o da Fitmaster. O banco tamb\u00e9m mencionou a entrada em novos mercados, ap\u00f3s a abertura de uma unidade no Marrocos e a avalia\u00e7\u00e3o de oportunidades no Sudeste Asi\u00e1tico.<\/p>\n\n\n\n

Essa diversifica\u00e7\u00e3o, segundo o Santander, contribui para suavizar a fraqueza c\u00edclica observada no M\u00e9xico, que deve continuar sob press\u00e3o no segundo semestre de 2025. Apesar disso, o banco v\u00ea o cen\u00e1rio como transit\u00f3rio e de natureza macroecon\u00f4mica.<\/p>\n\n\n\t

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Santander eleva pre\u00e7o-alvo de SMFT3<\/h2>\n\n\n\n

O relat\u00f3rio apresentou o novo pre\u00e7o-alvo para as a\u00e7\u00f5es da Smart Fit<\/strong> de R$ 32,00 para o fim de 2026, ante R$ 30,00 anteriormente projetados. O valor representa potencial de alta de cerca de 31% em rela\u00e7\u00e3o \u00e0 cota\u00e7\u00e3o atual, de R$ 24,41.<\/p>\n\n\n\n

A revis\u00e3o foi atribu\u00edda principalmente ao desempenho mais forte no Brasil, liderado pelas chamadas \u201cOutras Opera\u00e7\u00f5es\u201d, que compensaram a perspectiva mais suave para o M\u00e9xico. <\/p>\n\n\n\n

Com a atualiza\u00e7\u00e3o, os pap\u00e9is passam a ser negociadas com m\u00faltiplo pre\u00e7o\/lucro estimado em aproximadamente 14 vezes para 2026, dentro de uma expectativa de crescimento m\u00e9dio anual do lucro por a\u00e7\u00e3o<\/a> em torno de 30% entre 2025 e 2028.<\/p>\n\n\n\n

Com isso, o Santander concluiu que a Smart Fit (SMFT3)<\/strong> segue posicionada como uma das empresas mais atrativas do setor de varejo no Brasil, na vis\u00e3o da institui\u00e7\u00e3o financeira.<\/p>\n\n\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"

O Santander divulgou nesta quarta-feira (3) um novo relat\u00f3rio sobre a Smart Fit (SMFT3) e elevou o pre\u00e7o-alvo para os pap\u00e9is da companhia. O banco destacou que enxerga um potencial de valoriza\u00e7\u00e3o de aproximadamente 31% em rela\u00e7\u00e3o ao pre\u00e7o atual de mercado. SmartFit (SMFT3). Foto: Divulga\u00e7\u00e3o. Segundo os analistas, a rede de academias segue como […]<\/p>\n","protected":false},"author":404,"featured_media":41632,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[636],"suno_strategy":[],"class_list":["post-622791","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-smart-fit-smft3"],"yoast_head":"\nSantander eleva pre\u00e7o-alvo para Smart Fit (SMTF3); entenda<\/title>\n<meta name=\"description\" content=\"O Santander divulgou um novo relat\u00f3rio sobre a Smart Fit (SMTF3) e elevou o pre\u00e7o-alvo para os pap\u00e9is. 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P\u00f3s-graduada em Neg\u00f3cios e Inova\u00e7\u00e3o (ESPM-SP) e mestranda em Finan\u00e7as (UADE Business School\u2013Buenos Aires).","url":"https:\/\/www.suno.com.br\/noticias\/author\/giovannalmd-oliveiragmail-com\/"}]}},"default_loop_html":"<div class=\"cardsPage__listCard__boxs\"><div class=\"cardsPage__listCard__boxs__img\"><a href=\"https:\/\/www.suno.com.br\/noticias\/santander-preco-alvo-smart-fit-smrf3-go\/\"><img class=\"mask\" src=\"https:\/\/www.suno.com.br\/noticias\/wp-content\/themes\/suno\/resources\/images\/spotlight\/spotlight1img\/bg-mask.png\" alt=\"Image Mask\"\/><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2019\/10\/3c51d914-smart-fit-400x200.webp\" alt=\"Smart Fit (SMFT3): Santander projeta alta de mais de 30% para as a\u00e7\u00f5es; veja pre\u00e7o-alvo\"\/><\/a><span class=\"spotlightCategory\"><a href=\"https:\/\/www.suno.com.br\/noticias\/negocios\/\">Neg\u00f3cios<\/a><\/span><\/div><div class=\"cardsPage__listCard__boxs__content\"><a href=\"https:\/\/www.suno.com.br\/noticias\/santander-preco-alvo-smart-fit-smrf3-go\/\"><h2 class=\"content__title\">Smart Fit (SMFT3): Santander projeta alta de mais de 30% para as a\u00e7\u00f5es; veja pre\u00e7o-alvo<\/h2><\/a><div class=\"newsContent__article__meta\"><div class=\"newsContent__article__meta__authorBox\"><a href=\"https:\/\/www.suno.com.br\/noticias\/author\/giovannalmd-oliveiragmail-com\/\" class=\"authorBox__avatar noMobi\"><img src=\"https:\/\/secure.gravatar.com\/avatar\/8d180e5cea232a9bb3af521589b133fa?s=96&r=g\" alt=\"Giovanna Oliveira\"><\/a><div class=\"authorBox__name\"><span>por\n\t\t\t<a href=\"https:\/\/www.suno.com.br\/noticias\/author\/giovannalmd-oliveiragmail-com\/\"><span itemprop=\"author\">Giovanna Oliveira<\/span><\/a><\/span><time datetime=\"2025-09-03T14:04:00-03:00\" itemprop=\"datePublished\">03\/09\/2025 14:04<\/time><\/div><\/div><\/div><\/div><\/div>","single_layout":"posts","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/622791"}],"collection":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/users\/404"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/comments?post=622791"}],"version-history":[{"count":3,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/622791\/revisions"}],"predecessor-version":[{"id":638635,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/622791\/revisions\/638635"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media\/41632"}],"wp:attachment":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media?parent=622791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/categories?post=622791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/tags?post=622791"},{"taxonomy":"suno_strategy","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/suno_strategy?post=622791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}