{"id":502109,"date":"2023-12-18T16:54:34","date_gmt":"2023-12-18T19:54:34","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/?p=502109"},"modified":"2023-12-18T18:27:12","modified_gmt":"2023-12-18T21:27:12","slug":"bradesco-bbdc4-reincorporacaonext-virada-2024-evm","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/bradesco-bbdc4-reincorporacaonext-virada-2024-evm\/","title":{"rendered":"Bradesco (BBDC4) vai concluir reincorpora\u00e7\u00e3o do Next na virada para 2024"},"content":{"rendered":"<p>O <a class=\"suno-keyword\" data-force=\"yes\" data-priority=\"2\" href=\"https:\/\/www.suno.com.br\/acoes\/BBDC4\/\" target=\"_blank\" rel=\"noopener\"><strong>Bradesco<\/strong> (BBDC4)<\/a> deve concluir a reincorpora\u00e7\u00e3o do banco digital Next na virada de 2023 para 2024.<\/p><div class=\"videoFull \">\n\t\t\t<div class=\"videoWrapper yt-lazyload center\"\n\t\t\t\tdata-width=\"960\"\n\t\t\t\tdata-height=\"540\"\n\t\t\t\tdata-id=\"M5-WD7dBSzA\"\n\t\t\t\tdata-alt=\"V\u00eddeo do YouTube - clique para reproduzir\"\n\t\t\t\tdata-logo=\"3\"\n\t\t\t\tdata-imagequality=\"maxres\">\n\t\t\t<\/div>\n\t\t<\/div><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"VideoObject\",\"name\":\"\ud83d\udd34 IBOVESPA CAI | BRASKEM (BRKM5) SOFRE DUPLO REBAIXAMENTO | REFORMA TRIBUT\u00c1RIA APROVADA\",\"description\":\"#mercadofinanceiro #a\u00e7\u00f5es #investimentos #bolsadevalores #ibovespa #dinheiro #finan\u00e7as #pol\u00edtica #d\u00f3lar #livedas19h #petr4 #petrobras #vale3 #vale #a\u00e7\u00f5es #economia #dividendos #braskem #brkm5 #ibov #reformatributaria #camara #congresso #senado #votacao \ud83d\udd34SNME11, FII Multiestrat\u00e9gia para quem busca ir al\u00e9m do Dividend Yield: https:\/\/lp.suno.com.br\/asset\/emissao-snme11\/?utm_source=youtube.noticias&utm_medium=live&utm_campaign=SA.SNME11.ns.20231201&utm_content=livedas19h 00:00 In\u00edcio do v\u00eddeo 02:35 Fechamento de preg\u00e3o 06:53 Reforma tribut\u00e1ria aprovada 10:28 Braskem sofre segundo rebaixamento 14:00\u2026\",\"duration\":\"PT24M37S\",\"embedUrl\":\"https:\/\/www.youtube.com\/embed\/M5-WD7dBSzA\",\"regionsAllowed\":\"en-US\",\"interactionStatistic\":{\"@type\":\"InteractionCounter\",\"interactionType\":{\"@type\":\"WatchAction\"},\"userInteractionCount\":1821},\"thumbnailUrl\":\"https:\/\/i.ytimg.com\/vi\/M5-WD7dBSzA\/default.jpg\",\"uploadDate\":\"2023-12-16T10:40:00Z\"}<\/script>\n\n\n\n\n\t<p>\n\t\t<a href=\"\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"\"\n\t\t\t\t\tdata-promo-id=\"287932\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n\n\n\n\n\n<p>Segundo o presidente do banco, Marcelo Noronha, na pr\u00e1tica, os <strong><a href=\"https:\/\/www.suno.com.br\/noticias\/santander-sanb11-next-bradesco\/\" target=\"_blank\" rel=\"noreferrer noopener\">aplicativos do Bradesco e do Next<\/a><\/strong> se tornar\u00e3o um s\u00f3, mas com marcas diferentes, o que significa que ser\u00e3o atualizados de forma sincronizada a partir de ent\u00e3o.<\/p>\n\n\n\n<p>&#8220;Ainda estamos na <strong>incorpora\u00e7\u00e3o do<\/strong> <strong>Next<\/strong>, que termina na virada do ano. O <strong><a href=\"https:\/\/www.suno.com.br\/noticias\/bv-creditas-digio-picpay\/\">Digio<\/a> <\/strong>continua independente&#8221;, afirmou Noronha em almo\u00e7o com jornalistas nesta segunda-feira, 18.<\/p>\n\n\n\n<p>Segundo ele, ao reavaliar a atua\u00e7\u00e3o de suas marcas digitais, o Bradesco entendeu que seria mais eficiente manter o Next como um segmento de atendimento do banco do que como uma opera\u00e7\u00e3o separada, como se planejava antes.<\/p>\n\n\n\n<p>De acordo com Noronha, mesmo apartado, o Next j\u00e1 rodava junto com os sistemas do Bradesco. Com a incorpora\u00e7\u00e3o completa, ser\u00e1 poss\u00edvel ampliar a oferta de produtos e servi\u00e7os do banco digital. <\/p>\n\n\n\n<p>&#8220;Vamos ofertar conjunto de produtos e servi\u00e7os bem mais amplo no Next sem novos investimentos.&#8221;<\/p>\n\n\n\n<p>Neste ano, al\u00e9m de reincorporar o Next, o Bradesco encerrou a carteira digital <a href=\"https:\/\/www.suno.com.br\/noticias\/bradesco-bbdc4-compra-carteira-digital-din-din-bitz\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bitz<\/a>, que havia lan\u00e7ado em 2020. <\/p>\n\n\n\n<p>Os clientes do Bitz foram remetidos ao Digio, que possui opera\u00e7\u00e3o separada e foco em outros segmentos de p\u00fablico, como a baixa renda, al\u00e9m de acordos com empresas como a Uber, que oferece contas digitais aos motoristas.<\/p>\n\n\n\t<p>\n\t\t<a href=\"https:\/\/lp.suno.com.br\/ebook-como-analisar-uma-acao\/\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Mobile.jpg\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Desktop.jpg\"\n\t\t\t\t\tdata-promo-id=\"378302\"\t\t\t\t\t\t\t\t\t\twidth='1420' height='286'\t\t\t\t\talt=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Desktop.jpg\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Papel do CEO do Bradesco na mudan\u00e7a<\/h2>\n\n\n\n<p>Como vice-presidente respons\u00e1vel pelo varejo, <a href=\"https:\/\/www.suno.com.br\/noticias\/bradesco-bbdc4-novo-presidente-marcelo-noronha-cpf\/\" target=\"_blank\" rel=\"noreferrer noopener\">Noronha<\/a> esteve \u00e0 frente do processo.<\/p>\n\n\n\n<p>O presidente do Bradesco afirmou ainda que com a mudan\u00e7a nos padr\u00f5es de comportamento dos clientes ap\u00f3s a pandemia, os modelos de cr\u00e9dito t\u00eam de ser atualizados e que isso j\u00e1 est\u00e1 acontecendo, pra incluir uma variedade maior de informa\u00e7\u00f5es e riscos potenciais.<\/p>\n\n\n\n<p>O vice-presidente respons\u00e1vel por \u00e1reas de tecnologia no banco, Rogerio Camara, afirmou que o Bradesco j\u00e1 tem feito uso de ferramentas com intelig\u00eancia artificial em especial no atendimento aos clientes. <\/p>\n\n\n\n<p>&#8220;Seria imposs\u00edvel atendermos clientes sem a BIA&#8221;, disse ele, referindo-se \u00e0 intelig\u00eancia artificial que interage com os clientes para fazer opera\u00e7\u00f5es ou tirar d\u00favidas.<\/p>\n\n\n\n<p>Ainda segundo o executivo, o <strong>Bradesco<\/strong> est\u00e1 fazendo testes com funcion\u00e1rios para usar intelig\u00eancia artificial na busca de produtos e servi\u00e7os, o que deve agilizar o atendimento aos clientes.<\/p>\n\n\n\n<p>Com Estad\u00e3o Conte\u00fado<\/p>\n\n\n\t<p>\n\t\t<a href=\"https:\/\/lp.suno.com.br\/plataforma-de-controle-de-investimentos\/\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/400x300-Controle-de-Investimentos.png\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Controle-de-Investimentos.png\"\n\t\t\t\t\tdata-promo-id=\"383162\"\t\t\t\t\t\t\t\t\t\twidth='1420' height='240'\t\t\t\t\talt=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Controle-de-Investimentos.png\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>O Bradesco (BBDC4) deve concluir a reincorpora\u00e7\u00e3o do banco digital Next na virada de 2023 para 2024. Segundo o presidente do banco, Marcelo Noronha, na pr\u00e1tica, os aplicativos do Bradesco e do Next se tornar\u00e3o um s\u00f3, mas com marcas diferentes, o que significa que ser\u00e3o atualizados de forma sincronizada a partir de ent\u00e3o. &#8220;Ainda [&hellip;]<\/p>\n","protected":false},"author":73,"featured_media":406450,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[106444,392,1339],"suno_strategy":[],"class_list":["post-502109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-agencias","tag-bradesco-bbdc3-bbdc4","tag-next"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bradesco (BBDC4) concluir\u00e1 reincorpora\u00e7\u00e3o do Next na virada para 2024<\/title>\n<meta name=\"description\" content=\"Segundo o presidente do banco, Marcelo Noronha, na pr\u00e1tica, os aplicativos do Bradesco e do Next se tornar\u00e3o um s\u00f3\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suno.com.br\/noticias\/bradesco-bbdc4-reincorporacaonext-virada-2024-evm\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bradesco (BBDC4) concluir\u00e1 reincorpora\u00e7\u00e3o do Next na virada para 2024\" \/>\n<meta property=\"og:description\" content=\"Segundo o presidente do banco, Marcelo Noronha, na pr\u00e1tica, os aplicativos do Bradesco e do Next se tornar\u00e3o um s\u00f3\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suno.com.br\/noticias\/bradesco-bbdc4-reincorporacaonext-virada-2024-evm\/\" \/>\n<meta property=\"og:site_name\" content=\"Suno Not\u00edcias\" \/>\n<meta property=\"article:publisher\" 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