{"id":441710,"date":"2023-08-11T17:46:37","date_gmt":"2023-08-11T20:46:37","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/?p=441710"},"modified":"2023-08-11T18:08:04","modified_gmt":"2023-08-11T21:08:04","slug":"exclusiva-via-viia3-ceo-arrumar-casa-pisar-acelerador-evm","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/exclusiva-via-viia3-ceo-arrumar-casa-pisar-acelerador-evm\/","title":{"rendered":"Entrevista EXCLUSIVA: CEO da Via (VIIA3) quer &#8216;arrumar a casa para pisar no acelerador&#8217;"},"content":{"rendered":"<p>Ap\u00f3s um balan\u00e7o trimestral que animou o mercado &#8211; <a href=\"https:\/\/statusinvest.com.br\/acoes\/viia3\" target=\"_blank\" rel=\"noreferrer noopener\">com as a\u00e7\u00f5es que chegaram a subir 8% no intradia<\/a> &#8211; o CEO da <strong>Via<\/strong> (<a href=\"https:\/\/www.suno.com.br\/acoes\/viia3\/\" target=\"_blank\" rel=\"noreferrer noopener\">VIIA3<\/a>) reiterou as inten\u00e7\u00f5es de &#8216;arrumar a casa&#8217; para viabilizar um crescimento relevante no m\u00e9dio e <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/longo-prazo\/\" target=\"_blank\" rel=\"noopener\">longo prazo<\/a>.<\/p>\t<div class=\"wrapper-featured-image\">\n\t\t<figure class=\"spotlightImg\">\n\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 768px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/05\/via-viia3-renato-franklin-novo-ceo-foto-divulgacao-400x200.jpg\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"newsContent__article__imgCapa lazyloadDisabled \" src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/05\/via-viia3-renato-franklin-novo-ceo-foto-divulgacao-800x450.jpg\" width=\"800\" height=\"450\" alt=\"Entrevista EXCLUSIVA: CEO da Via (VIIA3) quer &#8216;arrumar a casa para pisar no acelerador&#8217;\" fetchpriority=high \/>\n\t\t\t<\/picture>\n\n\t\t\t<figcaption class=\"wp-caption-text wp-caption-text--show\">Renato Franklin assumiu como CEO da Via (VIIA3) em maio de 2023 - Foto: Divulga\u00e7\u00e3o<\/figcaption>\n\t\t<\/figure>\n\t<\/div>\n\n\n\n\n\n\t<p>\n\t\t<a href=\"\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"\"\n\t\t\t\t\tdata-promo-id=\"250707\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n\n\n\n\n\n<p>Renato Franklin, que \u00e9 <strong>CEO da Via<\/strong> desde o dia 1\u00ba de maio \u00faltimo, concedeu entrevista exclusiva ao Suno Not\u00edcias e destacou que a companhia n\u00e3o tem um sinal vermelho dentre seus n\u00fameros financeiros, mas compreende que precisa deixar seu balan\u00e7o menos fr\u00e1gil e &#8216;mais limpo&#8217; para que a companhia ganhe tra\u00e7\u00e3o.<\/p>\n\n\n\n<p>As declara\u00e7\u00e3o v\u00e3o em linha com o <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/fato-relevante\/\" target=\"_blank\" rel=\"noopener\">fato relevante<\/a> da <strong>varejista<\/strong> na v\u00e9spera, em que a gest\u00e3o anunciou um plano de transforma\u00e7\u00e3o relevante, com altera\u00e7\u00f5es na aloca\u00e7\u00e3o de capital da empresa &#8211; justamente o que despertou otimismo pelos analistas do <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/sell-side\/\" target=\"_blank\" rel=\"noopener\">sell side<\/a>. <\/p>\n\n\n\n<p>&#8220;A ideia, com o <strong>plano de transforma\u00e7\u00e3o<\/strong>, \u00e9 simplesmente focar naquilo que d\u00e1 dinheiro. O plano \u00e9 focar no &#8216;back to the basics&#8217;. Consideramos que \u00e9 uma estrat\u00e9gia assertiva, mas n\u00e3o agressiva&#8221;, afirma Franklin.<\/p>\n\n\n\n<p>Dentre os <strong>planos da Via<\/strong> est\u00e3o o fechamento de 50 a 100 lojas, renegocia\u00e7\u00e3o de aluguel, revis\u00e3o de sortimento ideal e subloca\u00e7\u00e3o de espa\u00e7o ocioso e a estrutura\u00e7\u00e3o de um FIDC para facilitar a opera\u00e7\u00e3o de credi\u00e1rio da empresa &#8211; com potencial de liberar R$ 5 bilh\u00f5es de limite de cr\u00e9dito banc\u00e1rio.<\/p>\n\n\n\n\t<div data-element=\"shortcode-read-more\" class=\"readToo\">\n\t\t\t\t<span class=\"readToo__title\">Leia mais<\/span>\n\t\t\t\t<ul class=\"readToo__list\">\n\t\t\t<li><a href=\"https:\/\/www.suno.com.br\/noticias\/via-viia3-dispara-bolsa-acoes-balanco-2t23-evm\/\">Via (VIIA3) sobe mesmo ap\u00f3s preju\u00edzo de quase meio bilh\u00e3o; entenda<\/a><\/li><li><a href=\"https:\/\/www.suno.com.br\/noticias\/energisa-engi11-pagara-dividendos-gpj\/\">Energisa (ENGI11) pagar\u00e1 R$ 284,9 milh\u00f5es em dividendos; veja valor por a\u00e7\u00e3o<\/a><\/li><li><a href=\"https:\/\/www.suno.com.br\/noticias\/radar-via-viia3-oi-oibr3-cpfl-cpfe3\/\">Radar: Via (VIIA3) reporta preju\u00edzo milion\u00e1rio no 2T23, Oi (OIBR3) aumenta perdas no trimestre e CPFL (CPFE3) anuncia dividendos de R$ 902,6 mi<\/a><\/li><li><a href=\"https:\/\/www.suno.com.br\/noticias\/magazine-luiza-mglu3-deve-apresentar-prejuizo-2t23-gpj\/\">Sem respiro: Magazine Luiza (MGLU3) deve apresentar preju\u00edzo de R$ 160 milh\u00f5es no 2T23, segundo analistas\u00a0<\/a><\/li>\t\t<\/ul>\n\t<\/div>\n\n\n\n\n<p>&#8220;Temos muito potencial de mercado para capturar, mas a premissa de um plano de crescimento \u00e9 um balan\u00e7o forte. Da\u00ed a quest\u00e3o. O &#8216;time to market&#8217; no <strong>varejo <\/strong>\u00e9 importante, e queremos arrumar a casa o mais r\u00e1pido poss\u00edvel para acelerar r\u00e1pido l\u00e1 na frente&#8221;, relata o CEO da varejista.<\/p>\n\n\n\n<p>Al\u00e9m do cr\u00e9dito banc\u00e1rio, o executivo aponta que a Via quer &#8220;recuperar a credibilidade dos investidores, tanto em equities quanto em <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"2\" href=\"https:\/\/www.suno.com.br\/guias\/investimento-renda-fixa\/\" target=\"_blank\" rel=\"noopener\">renda fixa<\/a>&#8220;, enxergando o plano como um passo a mais na aproxima\u00e7\u00e3o com o <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/mercado-de-capitais-conceito\/\" target=\"_blank\" rel=\"noopener\">mercado de capitais<\/a>.<\/p>\n\n\n\n<p>A &#8216;promessa de longo prazo&#8217; da empresa, contudo, n\u00e3o quantifica os n\u00fameros &#8211; por\u00e9m, Franklin aponta que espera que at\u00e9 2025 a empresa consiga concluir seus objetivos e &#8220;capturar todas as alavancas&#8221; que miram que o plano.<\/p>\n\n\n\n<p>Em termos de indicadores, os executivos da varejista apontam que esperam um GMV ainda est\u00e1vel para este e o pr\u00f3ximo ano, podendo crescer marginalmente a depender da temperatura do mercado.<\/p>\n\n\n\n<div class=\"pluginQuotation\">\n  <p class=\"ticker\">\n    Cota\u00e7\u00e3o <span>VIIA3<\/span>\n  <\/p>\n  <div class=\"info\">\n    <div class=\"leftSide\">\n      Gr\u00e1fico gerado em: 11\/08\/2023    <\/div>\n\t\t\t\t\t<div class=\"rightSide\">\n\t\t\t\t\t<span class=\"period\">\n\t\t\t\t\t\t1 Ano\t\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t  <\/div>\n\n  <div id=\"chart-1bc67ead907205411a70c333d33409cf\" data-block-hash=\"1bc67ead907205411a70c333d33409cf\"  class=\"chart\" style=\"width:100%;height:400px;\"><\/div>\n\n  <div class=\"pluginQuotation__footer\">\n    <div class=\"dataChart\">\n\n      <div class=\"dataChart__div1 variation\">\n        <div class=\"value-negative\">\n          -33,69 (-0,94%)        <\/div>\n        <div class=\"text\">\n          Varia\u00e7\u00e3o do per\u00edodo\n        <\/div>\n      <\/div>\n\n      <div class=\"dataChart__div2 minMax\">\n        <div class=\"value\">\n          R$\u00a01,73        <\/div>\n        <div class=\"text\">\n          M\u00ednima\n        <\/div>\n      <\/div>\n\n      <div class=\"dataChart__div3 minMax\">\n        <div class=\"value\">\n          R$\u00a03,93        <\/div>\n        <div class=\"text\">\n          M\u00e1xima\n        <\/div>\n      <\/div>\n\n\t\t\t<div class=\"dataChart__div4 rightSide\">\n\t\t\t\t<div class=\"analiticaSource\">\n\t\t\t\t\t<span>\n\t\t\t\t\t\tFonte:\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<img decoding=\"async\" class=\"analiticaLogo\" src=\"https:\/\/www.suno.com.br\/noticias\/wp-content\/plugins\/suno-block-ticker-quotation\/src\/suno-analitica-logo.png\" alt=\"Logo Suno Anal\u00edtica\" 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A companhia, inclusive, agora adota uma nova disciplina de aloca\u00e7\u00e3o de capital.<\/p>\n\n\n\n<p>&#8220;Fizemos um ajuste no Capex, que sai de cerca de R$ 1 bilh\u00e3o ao ano para cerca de R$ 600 milh\u00f5es. Isso n\u00e3o quer dizer que iremos parar de investir, mas que iremos priorizar o que possui um payback curto, em que ganhamos dinheiro mais r\u00e1pido. Queremos crescer agora&#8221;, destaca Elcio Mitsuhiro Ito, CFO da Via.<\/p>\n\n\n\n<p>Em termos de investimento, ali\u00e1s, a Via deve evitar injetar dinheiro no 3P. Segundo o CEO, a ideia \u00e9 crescer de forma org\u00e2nica nesse sentido. <\/p>\n\n\n\n<p>&#8220;Se o mercado vier, podemos at\u00e9 ter um crescimento acima do que esperamos para o 3P. Mas o foco \u00e9 um crescimento incremental. Agora focamos no core da empresa, no 1P, tanto no f\u00edsico quanto no digital&#8221;, explica Renato Franklin.<\/p>\n\n\n\t<p>\n\t\t<a href=\"https:\/\/lp.suno.com.br\/planilha-controle-gastos\/\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/400x300-Planilha-controle-de-gastos.png\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Planilha-controle-de-gastos.png\"\n\t\t\t\t\tdata-promo-id=\"101751\"\t\t\t\t\t\t\t\t\t\twidth='1420' height='240'\t\t\t\t\talt=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Planilha-controle-de-gastos.png\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Selic \u00e9 vento favor\u00e1vel?<\/h2>\n\n\n\n<p>Perguntado sobre a recente trajet\u00f3ria da <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/taxa-de-juros\/\" target=\"_blank\" rel=\"noopener\">taxa b\u00e1sica de juros<\/a> &#8211; exaustivamente citada por analistas como um vento contr\u00e1rio para o varejo at\u00e9 ent\u00e3o -, o CEO da Via destacou que n\u00e3o espera um impacto imediato <a href=\"https:\/\/www.suno.com.br\/noticias\/copom-decisao-taxa-selic-agosto-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">ap\u00f3s a redu\u00e7\u00e3o feita pelo Banco Central (BC) na semana anterior, com magnitude maior do que a esperada<\/a>.<\/p>\n\n\n\n<p>&#8220;A gente acredita que n\u00e3o chega a melhorar neste ano, falando de <a href=\"https:\/\/www.suno.com.br\/noticias\/selic-baixa-xp-recomenda-fundos-credito-privado-gb\/\" target=\"_blank\" rel=\"noreferrer noopener\">Selic<\/a>. Teremos mais redu\u00e7\u00f5es de juros at\u00e9 o fim do ano, mas isso leva tempo at\u00e9 chegar no bolso do consumidor. Acredito que esse impacto ser\u00e1 sentido no segundo semestre de 2024&#8243;, destaca.<\/p>\n\n\n\n<p>&#8220;N\u00f3s escutamos pessoas mais otimistas sobre isso, mas gostamos de ser mais conservadores nas proje\u00e7\u00f5es. Esperamos uma melhora para o segundo semestre do ano que vem&#8221;, acrescenta.<\/p>\n\n\n\t<p>\n\t\t<a href=\"https:\/\/lp.suno.com.br\/ebook-como-analisar-uma-acao\/\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Mobile-1.jpg\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Desktop-1.jpg\"\n\t\t\t\t\tdata-promo-id=\"171998\"\t\t\t\t\t\t\t\t\t\twidth='1420' height='286'\t\t\t\t\talt=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/Ebook-Acoes-Desktop-1.jpg\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">banQi n\u00e3o ficaria perto, mas dentro da Via<\/h2>\n\n\n\n<p>Destacada como &#8216;a \u00e1rea mais afetada&#8217; da empresa, o <a href=\"https:\/\/www.suno.com.br\/noticias\/via-vvar3-planeja-r-16-bilhoes-em-credito-pessoal-com-banqi\/\" target=\"_blank\" rel=\"noreferrer noopener\">banQi<\/a> &#8211; bra\u00e7o financeiro da varejista &#8211; teve rumos completamente alterados e teve ser ponte para parceria com <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/instituicoes-financeiras\/\" target=\"_blank\" rel=\"noopener\">institui\u00e7\u00f5es financeiras<\/a>.<\/p>\n\n\n\n<p>&#8220;Ele [banQi] tinha uma vida independente com novos clientes e novos produtos. Nos ajustamos a estrat\u00e9gia e o integramos \u00e0 Via. Ele deve gerar valor para complementar a opera\u00e7\u00e3o core da empresa. Em vez de captar o cliente no \u2018mar aberto\u2019, captamos para o credi\u00e1rio da Via. Isso muda a necessidade de investimento a necessidade de <a class=\"suno-keyword\" data-force=\"no\" data-priority=\"1\" href=\"https:\/\/www.suno.com.br\/artigos\/custo-de-capital\/\" target=\"_blank\" rel=\"noopener\">custo de capital<\/a>. A vantagem \u00e9 que com isso o payback \u00e9 curto&#8221;, explica o Renato Fraklin.<\/p>\n\n\n\n<p>Al\u00e9m disso, projetos futuros foram &#8216;cortados&#8217; e o foco da companhia agora \u00e9 ampliar esse segmento sem ter que aumentar o Capex.<\/p>\n\n\n\n<p>O CEO da <strong>Via<\/strong> revelou que, nesse \u00e2mbito, tem dialogado com bancos, fintechs, e seguradoras para firmar parcerias e alian\u00e7as com produtos do banQi.<\/p>\n\n\n\t<p>\n\t\t<a href=\"https:\/\/lp.suno.com.br\/planilha-de-controle-de-investimentos\/\" target=\"_blank\" data-element=\"shortcode-suno-banner\" title=\"Banner SUNO, clique e saiba mais\">\n\t\t\t<picture>\n\t\t\t\t<source media=\"(max-width: 500px)\" srcset=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/400x300-Controle-de-Investimentos.png\">\n\t\t\t\t<img class=\"newsContent__article__imgCapa newsContent__article__imgCapa--banner\"\n\t\t\t\t\tsrc=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Controle-de-Investimentos.png\"\n\t\t\t\t\tdata-promo-id=\"75934\"\t\t\t\t\t\t\t\t\t\twidth='1420' height='240'\t\t\t\t\talt=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/03\/1420x240-Controle-de-Investimentos.png\"\n\t\t\t\t>\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Ap\u00f3s um balan\u00e7o trimestral que animou o mercado &#8211; com as a\u00e7\u00f5es que chegaram a subir 8% no intradia &#8211; o CEO da Via (VIIA3) reiterou as inten\u00e7\u00f5es de &#8216;arrumar a casa&#8217; para viabilizar um crescimento relevante no m\u00e9dio e longo prazo. Renato Franklin assumiu como CEO da Via (VIIA3) em maio de 2023 &#8211; [&hellip;]<\/p>\n","protected":false},"author":73,"featured_media":400476,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[286,105816,106935],"suno_strategy":[],"class_list":["post-441710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-acoes","tag-especialistas","tag-via-viia3"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exclusiva: CEO da Via (VIIA3) quer &#039;arrumar casa para pisar no acelerador&#039;<\/title>\n<meta name=\"description\" content=\"Em entrevista exclusiva ao Suno Not\u00edcias, CEO da Via explicou o que a gest\u00e3o quer alcan\u00e7ar com novos planos de transforma\u00e7\u00e3o\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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Cursou um semestre letivo de Estudos de M\u00eddia na Universidad de Buenos Aires.","url":"https:\/\/www.suno.com.br\/noticias\/author\/eduardo-vargas\/"}]}},"default_loop_html":"<div class=\"cardsPage__listCard__boxs\"><div class=\"cardsPage__listCard__boxs__img\"><a href=\"https:\/\/www.suno.com.br\/noticias\/exclusiva-via-viia3-ceo-arrumar-casa-pisar-acelerador-evm\/\"><img class=\"mask\" src=\"https:\/\/www.suno.com.br\/noticias\/wp-content\/themes\/suno\/resources\/images\/spotlight\/spotlight1img\/bg-mask.png\" alt=\"Image Mask\"\/><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2023\/05\/via-viia3-renato-franklin-novo-ceo-foto-divulgacao-400x200.jpg\" alt=\"Entrevista EXCLUSIVA: CEO da Via (VIIA3) quer &#8216;arrumar a casa para pisar no acelerador&#8217;\"\/><\/a><span class=\"spotlightCategory\"><a href=\"https:\/\/www.suno.com.br\/noticias\/negocios\/\">Neg\u00f3cios<\/a><\/span><\/div><div class=\"cardsPage__listCard__boxs__content\"><a href=\"https:\/\/www.suno.com.br\/noticias\/exclusiva-via-viia3-ceo-arrumar-casa-pisar-acelerador-evm\/\"><h2 class=\"content__title\">Entrevista EXCLUSIVA: CEO da Via (VIIA3) quer &#8216;arrumar a casa para pisar no acelerador&#8217;<\/h2><\/a><div class=\"newsContent__article__meta\"><div class=\"newsContent__article__meta__authorBox\"><a href=\"https:\/\/www.suno.com.br\/noticias\/author\/giovanni-porfiriosuno-com-br\/\" class=\"authorBox__avatar noMobi\"><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2024\/05\/DSCF4115-1-1-150x150.webp\" alt=\"Giovanni Porf\u00edrio Jacomino\"><\/a><div class=\"authorBox__name\"><span>por\n\t\t\t<a href=\"https:\/\/www.suno.com.br\/noticias\/author\/giovanni-porfiriosuno-com-br\/\"><span itemprop=\"author\">Giovanni Porf\u00edrio Jacomino<\/span><\/a><\/span><time datetime=\"2023-08-11T17:46:37-03:00\" itemprop=\"datePublished\">11\/08\/2023 17:46<\/time><\/div><\/div><\/div><\/div><\/div>","single_layout":"posts","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/441710"}],"collection":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/users\/73"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/comments?post=441710"}],"version-history":[{"count":2,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/441710\/revisions"}],"predecessor-version":[{"id":441819,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/441710\/revisions\/441819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media\/400476"}],"wp:attachment":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media?parent=441710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/categories?post=441710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/tags?post=441710"},{"taxonomy":"suno_strategy","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/suno_strategy?post=441710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}