{"id":278778,"date":"2022-07-26T22:36:19","date_gmt":"2022-07-27T01:36:19","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/?p=278778"},"modified":"2022-07-26T22:36:19","modified_gmt":"2022-07-27T01:36:19","slug":"alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/","title":{"rendered":"Alphabet, dona do Google (GOGL34): lucro recua para US$ 16 bi no 2T22; receita sobe"},"content":{"rendered":"

A Alphabet, dona do Google<\/strong> (GOGL34), registrou lucro l\u00edquido de US$ 16 bilh\u00f5es, no segundo trimestre deste ano, com lucro ajustado por a\u00e7\u00e3o de US$ 1,21. O resultado da controladora do Google foi inferior aos US$ 18,525 bilh\u00f5es, ou US$ 1,36 por a\u00e7\u00e3o, de igual per\u00edodo do ano passado, e ficou um pouco abaixo da previs\u00e3o de US$ 1,27 dos analistas consultados pelo FactSet. A receita da empresa, por\u00e9m, ficou em US$ 69,685 bilh\u00f5es, alta de 13% na compara\u00e7\u00e3o anual.<\/p>\t

\n\t\t
\n\n\t\t\t\n\t\t\t\t\n\t\t\t\t\"Alphabet,\n\t\t\t<\/picture>\n\n\t\t\t
Google - Foto: Pixabay<\/figcaption>\n\t\t<\/figure>\n\t<\/div>\n\n\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n

O balan\u00e7o da empresa no 2T22 registra ainda um crescimento na receita com a busca do Google<\/strong> e outras, de US$ 35,8 bilh\u00f5es em igual intervalo do ano anterior a US$ 40,689 bilh\u00f5es no mais recente. Tamb\u00e9m houve avan\u00e7o na receita com o Google Cloud e com an\u00fancios do Google<\/strong>, segundo a companhia.<\/p>\n

Ap\u00f3s a publica\u00e7\u00e3o do balan\u00e7o, o papel da Alphabet<\/strong> subia 2,28% no after hours em Nova York.<\/p>\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n

Google (GOGL34) pretende separar unidade de neg\u00f3cios de publicidade<\/h2>\n

No in\u00edcio de julho o Google<\/strong>, da Alphabet (GOGL34<\/a>), anunciou que pretende fazer altera\u00e7\u00f5es nos seus neg\u00f3cios de publicidade. A medida est\u00e1 associada a uma tentativa de evitar um poss\u00edvel processo antitruste nos Estados Unidos, segundo informa\u00e7\u00f5es do Wall Street Journal (WSJ).<\/p>\n

A proposta da companhia consiste em dividir parte de seu neg\u00f3cio de leil\u00f5es e\u00a0an\u00fancios em sites<\/strong>\u00a0e aplicativos em uma empresa separada. Esta unidade ainda permaneceria sob o guarda-chuva da Alphabet, informou o WSJ.<\/p>\n

Essa nova empresa, por sua vez, poderia ser avaliada em dezenas de bilh\u00f5es de d\u00f3lares, dependendo de quais ativos estariam sob sua responsabilidade, de acordo com o WSJ.<\/p>\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n

\u201cEstamos nos envolvendo de forma construtiva com os reguladores para resolver suas preocupa\u00e7\u00f5es\u201d, afirmou um porta-voz do Google a respeito da iniciativa.<\/p>\n

Ele acrescentou ainda: \u201cN\u00e3o temos planos de vender ou sair desse neg\u00f3cio e estamos profundamente comprometidos em fornecer valor a uma ampla gama de parceiros de editores e\u00a0anunciantes<\/strong>\u00a0em um setor altamente competitivo\u201d.<\/p>\n

\u201cA concorr\u00eancia rigorosa na tecnologia de an\u00fancios tornou os an\u00fancios online mais relevantes, reduziu as taxas e ampliou as op\u00e7\u00f5es para editores e anunciantes\u201d, complementou.<\/p>\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n

Pr\u00e1ticas de\u00a0publicidade digital<\/strong>\u00a0do Google<\/h2>\n

Em rela\u00e7\u00e3o \u00e0s pr\u00e1ticas de\u00a0publicidade digital<\/strong>\u00a0do Google, o Departamento de Justi\u00e7a dos EUA vem conduzindo uma longa investiga\u00e7\u00e3o em meio a alega\u00e7\u00f5es de que a\u00a0big tech<\/a>\u00a0abusa de sua posi\u00e7\u00e3o como corretora e leiloeira de an\u00fancios digitais, permitindo que ela canalize neg\u00f3cios para seus sites \u00e0s custas de rivais.<\/p>\n

O Google<\/strong> contestou a acusa\u00e7\u00e3o de que domina o mercado de tecnologia de an\u00fancios, argumentando que o espa\u00e7o est\u00e1 lotado de grandes empresas competindo por neg\u00f3cios.<\/p>\n

<\/picture><\/a><\/p>\n

Com Estad\u00e3o Conte\u00fado<\/p>\n\t

\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/picture>\n\t\t<\/a>\n\t<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"

A Alphabet, dona do Google (GOGL34), registrou lucro l\u00edquido de US$ 16 bilh\u00f5es, no segundo trimestre deste ano, com lucro ajustado por a\u00e7\u00e3o de US$ 1,21. O resultado da controladora do Google foi inferior aos US$ 18,525 bilh\u00f5es, ou US$ 1,36 por a\u00e7\u00e3o, de igual per\u00edodo do ano passado, e ficou um pouco abaixo da […]<\/p>\n","protected":false},"author":43,"featured_media":138113,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[1372,701],"suno_strategy":[],"class_list":["post-278778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-alphabet-gogl34-gogl35","tag-google"],"yoast_head":"\nAlphabet, dona do Google (GOGL34): lucro recua para US$ 16 bi no 2T22<\/title>\n<meta name=\"description\" content=\"A Alphabet, dona do Google, registrou lucro l\u00edquido de US$ 16 bilh\u00f5es, no 2T22, com lucro ajustado por a\u00e7\u00e3o de US$ 1,21.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alphabet, dona do Google (GOGL34): lucro recua para US$ 16 bi no 2T22\" \/>\n<meta property=\"og:description\" content=\"A Alphabet, dona do Google, registrou lucro l\u00edquido de US$ 16 bilh\u00f5es, no 2T22, com lucro ajustado por a\u00e7\u00e3o de US$ 1,21.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/\" \/>\n<meta property=\"og:site_name\" content=\"Suno Not\u00edcias\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/sunoresearch\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/sunonoticias\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2021\/04\/85a0d7e5-bar-621033_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Reda\u00e7\u00e3o Suno Not\u00edcias\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/sunoresearch\" \/>\n<meta name=\"twitter:site\" content=\"@sunoresearch\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Reda\u00e7\u00e3o Suno Not\u00edcias\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/\"},\"author\":{\"name\":\"Reda\u00e7\u00e3o Suno Not\u00edcias\",\"@id\":\"https:\/\/www.suno.com.br\/noticias\/#\/schema\/person\/c1b1bd3727fa852bd045e9dbff3673ea\"},\"headline\":\"Alphabet, dona do Google (GOGL34): lucro recua para US$ 16 bi no 2T22; 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receita sobe\"\/><\/a><span class=\"spotlightCategory\"><a href=\"https:\/\/www.suno.com.br\/noticias\/negocios\/\">Neg\u00f3cios<\/a><\/span><\/div><div class=\"cardsPage__listCard__boxs__content\"><a href=\"https:\/\/www.suno.com.br\/noticias\/alphabet-dona-do-google-gogl34-lucro-recua-para-us-16-bi-no-2t22-receita-sobe\/\"><h2 class=\"content__title\">Alphabet, dona do Google (GOGL34): lucro recua para US$ 16 bi no 2T22; receita sobe<\/h2><\/a><div class=\"newsContent__article__meta\"><div class=\"newsContent__article__meta__authorBox\"><a href=\"https:\/\/www.suno.com.br\/noticias\/author\/redacao-suno\/\" class=\"authorBox__avatar noMobi\"><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2020\/08\/0ace682d-redacao-1-150x150.webp\" alt=\"Reda\u00e7\u00e3o Suno Not\u00edcias\"><\/a><div class=\"authorBox__name\"><span>por\n\t\t\t<a href=\"https:\/\/www.suno.com.br\/noticias\/author\/redacao-suno\/\"><span itemprop=\"author\">Reda\u00e7\u00e3o Suno Not\u00edcias<\/span><\/a><\/span><time datetime=\"2022-07-26T22:36:19-03:00\" itemprop=\"datePublished\">26\/07\/2022 22:36<\/time><\/div><\/div><\/div><\/div><\/div>","single_layout":"posts","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/278778"}],"collection":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/comments?post=278778"}],"version-history":[{"count":2,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/278778\/revisions"}],"predecessor-version":[{"id":278887,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/278778\/revisions\/278887"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media\/138113"}],"wp:attachment":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media?parent=278778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/categories?post=278778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/tags?post=278778"},{"taxonomy":"suno_strategy","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/suno_strategy?post=278778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}