{"id":101960,"date":"2020-11-20T11:13:00","date_gmt":"2020-11-20T14:13:00","guid":{"rendered":"https:\/\/www.suno.com.br\/noticias\/?p=101960"},"modified":"2020-11-20T11:19:06","modified_gmt":"2020-11-20T14:19:06","slug":"arezzo-corporate-venture-compra-startup","status":"publish","type":"post","link":"https:\/\/www.suno.com.br\/noticias\/arezzo-corporate-venture-compra-startup\/","title":{"rendered":"Arezzo (ARZZ3) cria Corporate Venture e compra startup"},"content":{"rendered":"

Em comunicado \u00e0 CVM<\/a> publicado nesta manh\u00e3, a Arezzo (ARZZ3<\/a>)<\/strong> informou que criou o ZZ Ventures, fundo de corporate venture<\/a> que ser\u00e1 focado em iniciativas de varejo de moda e de tecnologia. A companhia busca atrav\u00e9s do empreendimento se aproximar de novas tend\u00eancias n\u00e3o apenas no \u00e2mbito de vestu\u00e1rios e cal\u00e7ados, mas tamb\u00e9m na forma de se consumir.<\/p>\t

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Arezzo cria fundo corporate venture e compra startup Troc<\/figcaption>\n\t\t<\/figure>\n\t<\/div>\n\n\n

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Como primeira aposta, o novo fundo da Arezzo comprou a startup de economia circular Troc<\/strong>, focada na venda por pessoas f\u00edsicas de roupas e de acess\u00f3rios usados. A Troc tem uma plataforma em que trabalha recebendo produtos e intermediando a transa\u00e7\u00e3o entre os velhos e os novos donos. A startup<\/strong> \u00e9 respons\u00e1vel por analisar, precificar e cadastrar as vestimentas e acess\u00f3rios no site e ainda as envia aos compradores.<\/p>\n

A Arezzo aposta em uma nova tend\u00eancia de consumo e defende que a aquisi\u00e7\u00e3o<\/a> trar\u00e1 maior capacidade anal\u00edtica de dados, novos clientes, posicionamento sustent\u00e1vel e aumento no tr\u00e1fego.<\/p>\n

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Troc vai fazer parte da plataforma online da Arezzo<\/h2>\n

A Troc passar\u00e1 a fazer parte da ZZ Mall, nova plataforma online da Arezzo<\/strong> que estreou ontem (19) e que j\u00e1 conta com mais de 30 marcas. Atrav\u00e9s da integra\u00e7\u00e3o, os clientes poder\u00e3o vender pe\u00e7as usadas, monetizar seus guarda-roupas e usar os cr\u00e9ditos para comprar novos produtos no pr\u00f3prio site, ou, se preferirem, receberem o dinheiro. A startup tem uma lista de cerca de dez milh\u00f5es de clientes<\/strong> cadastrados e quatro milh\u00f5es ativos.<\/p>\n

A Arezzo fica com 75% da Troc e a fundadora, a curitibana Luanna Toniolo, com os outros 25%, com op\u00e7\u00e3o de venda em 2023 a partir de um m\u00faltiplo pr\u00e9-determinado. 8% da Troc j\u00e1 eram do Grupo Reserva<\/strong>, adquirido recentemente pela Arezzo. Aline Penna, a respons\u00e1vel pela negocia\u00e7\u00e3o, afirmou em entrevista ao NeoFeed, que a Arezzo deve investir R$ 12 milh\u00f5es nos primeiros dois anos na Troc e o esperado \u00e9 que a startup cres\u00e7a 150% ao ano at\u00e9 2024.<\/p>\n

O comunicado n\u00e3o revela o montante total que a Arezzo<\/strong> destinar\u00e1 ao seu novo fundo, mas, segundo fontes do setor, seria algo pr\u00f3ximo aos R$ 30 milh\u00f5es. O total gasto com a aquisi\u00e7\u00e3o da Troc tamb\u00e9m n\u00e3o foi divulgado. A opera\u00e7\u00e3o de compra est\u00e1 sujeita a aprova\u00e7\u00e3o do CADE<\/a>.<\/p>\n

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Em comunicado \u00e0 CVM publicado nesta manh\u00e3, a Arezzo (ARZZ3) informou que criou o ZZ Ventures, fundo de corporate venture que ser\u00e1 focado em iniciativas de varejo de moda e de tecnologia. A companhia busca atrav\u00e9s do empreendimento se aproximar de novas tend\u00eancias n\u00e3o apenas no \u00e2mbito de vestu\u00e1rios e cal\u00e7ados, mas tamb\u00e9m na forma […]<\/p>\n","protected":false},"author":59,"featured_media":55213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[362,803],"suno_strategy":[],"class_list":["post-101960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-arezzo-arzz3","tag-varejo"],"yoast_head":"\nArezzo (ARZZ3) cria Corporate Venture e compra startup<\/title>\n<meta name=\"description\" content=\"Em comunicado \u00e0 CVM, a Arezzo informa cria\u00e7\u00e3o do ZZ Ventures, fundo de corporate venture focado em moda e tecnologia. 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Not\u00edcias.","url":"https:\/\/www.suno.com.br\/noticias\/author\/vitor-azevedo\/"}]}},"default_loop_html":"<div class=\"cardsPage__listCard__boxs\"><div class=\"cardsPage__listCard__boxs__img\"><a href=\"https:\/\/www.suno.com.br\/noticias\/arezzo-corporate-venture-compra-startup\/\"><img class=\"mask\" src=\"https:\/\/www.suno.com.br\/noticias\/wp-content\/themes\/suno\/resources\/images\/spotlight\/spotlight1img\/bg-mask.png\" alt=\"Image Mask\"\/><img src=\"https:\/\/files.sunoresearch.com.br\/n\/uploads\/2020\/03\/07b7cc8b-arezzo-400x200.webp\" alt=\"Arezzo (ARZZ3) cria Corporate Venture e compra startup\"\/><\/a><span class=\"spotlightCategory\"><a href=\"https:\/\/www.suno.com.br\/noticias\/negocios\/\">Neg\u00f3cios<\/a><\/span><\/div><div class=\"cardsPage__listCard__boxs__content\"><a href=\"https:\/\/www.suno.com.br\/noticias\/arezzo-corporate-venture-compra-startup\/\"><h2 class=\"content__title\">Arezzo (ARZZ3) cria Corporate Venture e compra startup<\/h2><\/a><div class=\"newsContent__article__meta\"><div class=\"newsContent__article__meta__authorBox\"><a href=\"https:\/\/www.suno.com.br\/noticias\/author\/vitor-azevedo\/\" class=\"authorBox__avatar noMobi\"><img src=\"https:\/\/secure.gravatar.com\/avatar\/62b86195291b446fe380824eb28b99a5?s=96&r=g\" alt=\"Vitor Azevedo\"><\/a><div class=\"authorBox__name\"><span>por\n\t\t\t<a href=\"https:\/\/www.suno.com.br\/noticias\/author\/vitor-azevedo\/\"><span itemprop=\"author\">Vitor Azevedo<\/span><\/a><\/span><time datetime=\"2020-11-20T11:13:00-03:00\" itemprop=\"datePublished\">20\/11\/2020 11:13<\/time><\/div><\/div><\/div><\/div><\/div>","single_layout":"posts","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/101960"}],"collection":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/comments?post=101960"}],"version-history":[{"count":0,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/posts\/101960\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media\/55213"}],"wp:attachment":[{"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/media?parent=101960"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/categories?post=101960"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/tags?post=101960"},{"taxonomy":"suno_strategy","embeddable":true,"href":"https:\/\/www.suno.com.br\/noticias\/wp-json\/wp\/v2\/suno_strategy?post=101960"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}